About us

Marketing with purpose, built for real businesses.

Revenue & Purpose makes the Marketing Playbook: a calm, practical way for small businesses to decide what to do next to win their next customer.

Why we exist

Most small businesses do not need more marketing advice. They need a short, honest plan that fits the hours and money they actually have. The Marketing Playbook turns your goals, brand and budget into a focused 30-day plan, with copy you can edit in your own words.

What we believe

Clarity before activity. Action you can finish. Results you record yourself, so every next step is based on evidence rather than hype. We will never promise overnight success.

Who we serve

Small service businesses, creative ventures, community organizations, and the consultants who support them.

Meet our founder

Labake Tom-Aba, founder of Revenue & Purpose

Labake Tom-Aba, MBA, PMP, CSM founded Revenue & Purpose. She is based in the Atlanta area and has more than ten years of experience in business management, project delivery, sales and customer relationships.

She has worked as Advisor, Projects Installation at The Coca-Cola Company in North America, as a Project Manager in the LEGO Group's Program Management Office, and as a Customer Relationship Management Specialist at Amazon. Today she is Chief Operating Officer of Jolabdan Technology Solutions.

Her belief is simple: growth is not just about great ideas, it is about consistent execution. The Marketing Playbook brings that same discipline to small businesses, turning strategy into clear, finishable steps.

Connect with Labake on LinkedIn

Contact

Email us at hello@revenueandpurpose.com. We reply to every message, usually within two business days.